Our mission is simple: to create the best-fitting saddles in the world. What started as a bold idea between two passionate cyclists is now a full-on obsession — made real through cutting-edge 3D printing and a relentless pursuit of comfort.
Every rider is built differently — so why are most saddles built the same? We turned the traditional trial-and-error approach on its head. Instead of guessing, we use data: a rider’s unique anatomy, riding style, and fit needs feed our algorithm, creating a no-pressure saddle designed just for them.
Our Approach to Production
Local Production
We produce Joyseat entirely in the Czech Republic, using advanced materials and technology, and skilled craftsmanship. Our supply chain is short and efficient — with trusted partners in Germany and everything we need sourced within Central Europe. No long hauls, no compromises.
Expertise
From composite materials and 3D-printing to industrial design and biomechanics, saddle making is a multidisciplinary craft. We bring together specialists in every field to create custom saddles that perform and fit at the highest level.
Sustainability
We live by “Think globally, act locally.” By producing Joyseat in Northern Bohemia, we’re reducing transport emissions, supporting our local economy, and building on a proud tradition of Czech manufacturing — right where our story began.
The Complete Cycling Care
Ultimate Skincare →
In collaboration with expert aromatherapists, we developed Smiling Butt Cream & Magic Butt Balm — our line of chamois creams designed to prevent saddle irritation and keep your skin happy. Because let’s face it: a healthy butt really is a happy butt.
The Origin Story
If something makes you uncomfortable — change it.
We wanted to change a lot: our work, our lifestyle, and especially those off-the-shelf saddles that rubbed us the wrong way on every long ride.
We’re two passionate cyclists who couldn’t understand why no one had created truly custom-made saddles yet. It didn’t take long to see why — mass customization isn’t a cycling buzzword, it’s a serious challenge. But once we committed, there was no turning back. We didn’t want to be just another team with a great idea that never made it to the start line.
Instead, we poured in hundreds of hours, countless iterations, and far too much coffee — all while riding, arguing, and refining. The result? Joyseat, the world’s first fully custom 3D-printed saddle.
What started with just the two of us has grown into a team of 20 specialists, united by one mission: to make cycling more comfortable, one rider at a time. Joyseat is just the beginning.
Martin
You made your hobby your job. Do you still enjoy cycling? →
Cycling is a lifelong thing, I can’t imagine quitting just because I started working in the cycling industry. Quite the contrary, I find myself patting myself on the back very often that I have managed to combine work and cycling.
Do cycling and business have something in common? →
Cycling is a lifelong thing, I can’t imagine quitting just because I started working in the cycling industry. Quite the contrary, I find myself patting myself on the back very often that I have managed to combine work and cycling.
You founded Posedla to change things in your life. Did it meet your expectations? →
If I just consider the saddle sore issue we wanted to address, Joyseat definitely met my expectations. As it helped me, I’m positive that it can others too.
Jiri
You made your hobby your job. Do you still enjoy cycling? →
Cycling has been a way of life for me. Although I don’t have that much time anymore for it, I still manage to incorporate it into my worklife, doing business meeting on rides or representing Posedla at races. Starting a business in the cycling industry was the best idea ever.
Do cycling and business have something in common? →
Cycling and business are synonyms for us now. In both worlds, you need to set a goal and try to reach the destination. Cycling teaches you, among other things, that a crisis is just temporary and you can always ride it out if you don’t give up.
You founded Posedla to change things in your life. Did it meet your expectations? →
We managed to change our careers and we are also slowly changing the attitude of cyclists when choosing bike components and accessories. For example, we know from the feedback from our friends and customers that we taught a big part of the cycling population to use the chamois cream before riding.